PR INDUSTRY TO HAVE A LARGER ROLE IN COMMUNITY.

Dear all,

 Healthcare is a very important aspect of the society .It is encouraging to see how Public Relation officers can use their exprties to create awarness and maintain this  integral part of the society by reaching the general public and make a concious effort to help people at all stages .Health care agency bosses have  told PR week that the guidance published by the National Institute for health and clinical excellence (NICE) creats a welter of opportunities for PROs .

The PR industry will be influential in helping health services providers to convey health messeges to people at a local level.Providers need to start engaging with local communities in a language and format that they can understand and makes a real difference .

At the NHS where local government and voluntary organisations work together on planning and delivering services ,there is a huge opprtunity for PRO,s.They can bring together their knowledge of multicultural comms,digital media and youth marketing to engage hard to reach audiencs .


2 Comments

  1. lakhwinder said,

    April 1, 2008 at 10:40 pm

    yes it is very much true now in today’s world PR is becaming good tool to convey your message and to convince someone and moreover in healtcare it can be proof very good tool.

  2. radi6 said,

    April 2, 2008 at 2:31 pm

    Thanks fpr the view Lucky.As we know that Public relations is about managing relationships between the organisation and its various constituent audiences….it is indeed very ice to see the people getting out of the mindblock and acknowledging it as a an important aspect of the society and an entity in itself ..


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